Job description

Job SummaryWe are looking for a result-driven tech-savvy SEO Executive to optimize websites, content, and online presence to improve search engine rankings, increase organic traffic, and drive quality leads. You will be responsible for implementing SEO strategies, conducting keyword research, optimizing on-page and off-page elements, and analyzing website performance to make data-driven recommendations.The ideal candidate will have a strong understanding of SEO best practices and be able to effectively manage multiple projects simultaneously.Compensation
The compensation will depend upon the experience and caliber you possess.Industry
Information TechnologyDepartment
MarketingEducational Qualification
Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
Proven work experience as an SEO Executive/Specialist or in a similar role, preferably in an agency or digital marketing environment can be an added advantage.

Key Responsibilities
Conducting keyword research to identify relevant and high-performing keywords and phrases that align with the organization’s goals and target audience.
Optimizing website pages and content to improve search engine rankings.
Optimizing meta tags, headings, URL structures, internal linking, and ensuring content is optimized for keywords, relevance, and user experience.
Implementing off-page optimization strategies to enhance website authority and backlink profile.
Building high-quality backlinks, managing online directories, guest blogging, and developing relationships with influencers and partners.
Using programs such as Google Analytics to compile regular performance reports.
Assisting the content team in the creation of high-quality, informative SEO-based content.
Conducting technical audits of websites to identify and resolve issues that could impact search engine visibility.
Optimizing website architecture, page speed, mobile responsiveness, and other technical factors for improved crawl ability and indexability.
Keeping up to date with the most recent developments in Search Engine Marketing (SEM).
Generating regular reports to track keyword rankings, organic traffic, conversion rates, and other key SEO metrics.
Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Experience analyzing websites, URL structure, ranking factors, sitemaps, etc, and creating recommendations for developers to follow.

Key Skills Required
In-depth knowledge of SEO best practices, search engine algorithms, and ranking factors.
Proficiency in SEO tools such as Google Analytics, Google Search Console, Moz, SEMrush, Ahrefs, or similar tools.
Strong understanding of keyword research, on-page optimization, technical SEO, and off-page optimization strategies.
Working knowledge of HTML, CSS, and JavaScript development and constraints can be a plus.
Analytical mindset with the ability to interpret data and provide actionable insights.
Excellent written and verbal communication skills.
Ability to work collaboratively with cross-functional teams and stakeholders.
Up-to-date with the latest trends and developments in SEO and digital marketing.
Brand publisher mindset: to create the content our audience is looking for and then to optimize the path to conversion.

Benefits and Perks
5 Days working
Flexible working hours
Leadership opportunities, irrespective of number of years you have worked & your
educational
backgrounds
Exposure, training & mentorship of in-demand skill set
Transparent and open culture
Cool Infrastructure with Gaming Zone, Breakout Spaces and Pantry
Encashment of leaves
Opportunity to work with industry experts
No Dress code
Paid Leaves
Maternity / Paternity Leaves
Health Insurance




1. Medical Insurance
Medical insurance takes care of all the medical expenses and ensures that out-of-pocket
expenses are curtailed up to the Sum Insured. It ensures that you can avail yourself of
cashless treatment at a nearby hospital (which falls in the list of network hospitals),
typically covering 30 days and 60 days pre and post-hospitalization, respectively.
Cyntexa has opted for health insurance having benefits such as cashless treatment, easy
online claim processing, 25% higher sum insured, 0% copayment, No room rent
restrictions, 100% of sum insured in case of unforeseen events of death, loss of income
benefit, child education benefit, and many more. The coverage for
each individual
under this policy is up to Rs.3 Lakhs

2. Personal Accidental Insurance
A Group Personal Accident (GPA) policy is also a group insurance plan that provides
financial support for unforeseen and unexpected circumstances such as an accident,
leading to a fatal injury or disability or death resulting from an accident. The
coverage for each individual under this policy is up to Rs. 10 Lakh

• Role: SEO Executive
• Employees: 41-50