Job SummaryWe are looking for a highly motivated and result-oriented marketing executive to join our dynamic marketing team. As a Marketing Executive, you will play a crucial role in creating, executing, and optimizing our email marketing campaigns to engage and retain our audience while driving business growth and brand awareness.Join our team as a Marketing Executive and contribute to our mission of delivering impactful email campaigns that drive business growth and bolster brand recognition. If you’re a self-motivated individual with a passion for marketing innovation and creative writing, we’d love to hear from you.Compensation
The compensation will depend upon the experience and caliber you possess.Industry
Information TechnologyDepartment
MarketingEducational Qualification
Bachelor’s degree in Marketing, or a related field.
Prior internships or work experience in Digital Marketing, Performance Marketing, Email marketing or similar position can be an added advantage.
Key Responsibilities
Collaborate with the marketing team for the conceptualization, development, and implementation of marketing plans and strategies to promote our products and services effectively.
Develop, plan, and execute end-to-end email marketing campaigns aligned with our marketing objectives which include crafting compelling email content, designing visually appealing templates, segmenting target audiences, setting up automated workflows, and scheduling email deployments.
Work closely with cross-functional teams, including content creators, designers, and developers, to ensure consistent branding and messaging across all email communications.
Assist in designing visually appealing and informative infographics to communicate complex information and engage our target audience effectively.
Develop and execute comprehensive organic marketing strategies to increase brand visibility, reach target audiences, and drive organic traffic to our digital assets.
Generating reports for digital marketing campaigns using data-based analytics tools and also presenting this data in an easy-to-understand format
Manage content curation including blogs, case studies, newsletters
Writing and proofreading creative content
Conduct keyword research and competitive analysis to identify SEO opportunities
Implement link-building strategies to acquire high-quality backlinks and strengthen website authority.
Conducting marketing research and analysis to produce relevant marketing information and evaluate trends
Assisting in the preparation of promotional activities and campaigns for various platforms.
Key Skills Required
Prior knowledge of email marketing platforms, marketing automation tools, and CRM systems.
Enthusiasm for marketing and a willingness to learn and grow in the field
Good understanding of market research techniques, data analysis and statistics methods
Good communication skills, both written and verbal.
Strategic thinking abilities and problem-solving skills.
Thorough attention to detail.
Creativity and commercial awareness.
A willingness to embrace new ideas and processes
Familiarity with social media
Eagerness to develop content creation and copywriting skills to produce engaging and persuasive content.
Benefits and Perks
5 Days working
Flexible working hours
Leadership opportunities, irrespective of number of years you have worked & your
educational
backgrounds
Exposure, training & mentorship of in-demand skill set
Transparent and open culture
Cool Infrastructure with Gaming Zone, Breakout Spaces and Pantry
Encashment of leaves
Opportunity to work with industry experts
No Dress code
Paid Leaves
Maternity / Paternity Leaves
Health Insurance
1. Medical Insurance
Medical insurance takes care of all the medical expenses and ensures that out-of-pocket
expenses are curtailed up to the Sum Insured. It ensures that you can avail yourself of
cashless treatment at a nearby hospital (which falls in the list of network hospitals),
typically covering 30 days and 60 days pre and post-hospitalization, respectively.
Cyntexa has opted for health insurance having benefits such as cashless treatment, easy
online claim processing, 25% higher sum insured, 0% copayment, No room rent
restrictions, 100% of sum insured in case of unforeseen events of death, loss of income
benefit, child education benefit, and many more. The coverage for
each individual
under this policy is up to Rs.3 Lakhs
2. Personal Accidental Insurance
A Group Personal Accident (GPA) policy is also a group insurance plan that provides
financial support for unforeseen and unexpected circumstances such as an accident,
leading to a fatal injury or disability or death resulting from an accident. The
coverage for each individual under this policy is up to Rs. 10 Lakh
Welcome to Cyntexa, a leading cloud service provider at the forefront of cutting-edge technologies. With a dedicated team of over 300+ experts, we specialize in delivering top-notch solutions across a spectrum of platforms, including Salesforce, Google Cloud, AWS, ServiceNow, and Azure. In the domain of Salesforce, we proudly stand as a trusted Crest Partner, showcasing our commitment to excellence and innovation. Our skilled professionals bring a wealth of knowledge across various Salesforce clouds, from Sales to Service and beyond. We thrive on transforming challenges into opportunities, where clouds aren't barriers, but gateways to unlimited possibilities.